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Dec 20, 2018

As we near 2019, more people don't listen to podcasts than do. Understanding that reality is key to finding success for any podcast, but especially those podcasters with business goals in mind.

In this short episode, I'll give you a simple two-question test that will help insure your overall web-presence is...

Dec 19, 2018

"Make great sounding audio", says everyone. Often with little actionable advice on how to make that happen. 

In this short episode -- the third part in my Know Your Podcast, Know Yourself mini series designed to help with your retrospection as you face the new year -- I'll focus on what makes audio sound bad, as well as...

Dec 18, 2018

We all know how important first and last impressions are. One of the problems with podcasting is that we often forget what sort of impression we're starting and ending with. Not because we're clueless, but because of the way podcasts are build.

Many podcasters haven't heard their bed music, canned intro, or canned outro...

Dec 17, 2018

As 2019 approaches, I think it's a good time for a bit of self-examination -- at least podcast self-examination. 

Today we're dealing with the three most obvious elements of your show (at least as far as the not-yet-a-listener is concerned): your show's title, description and image.

Did you know you can change your...

Dec 13, 2018

NPR's much lauded RAD (Remote Audio Data) has been released to the wild, and the predicted flood of "won't someone think of the privacy!" has begun.

Rather than analyzing the merits of the current offering, I'm taking this short episode to discuss two reasons why business-savvy podcasters should love the idea of...