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Oct 4, 2018

As a business podcaster, there's a whole slew of promotional ideas that just don't work. Or maybe, we just think that they don't.

Take community building, a tried-and-true method of getting lots of people to listen to and share podcast content with the larger world.

Luckily, businesses have a built in community just waiting to be "activated" -- their customers.

Customers as community? Absolutely! And in this short episode, you'll get some ideas on how to use what popular personalities know about building community.

I make shows for professional firms that support business objectives. Visit for more info and ways to get in touch!