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Turning Pro In Podcasting: A Reality Check

Jul 22, 2019

This week I’m focusing on making the switch from amateur podcaster to professional podcaster. Today’s discussion is a reality check of sorts, because we all have fuzzy notions about what it means to turn pro. As I’ve stated before, the division between indie podcasters and professional podcasters is bogus, at...


Understanding Your Podcast's Most Important Growth Metric

Jul 18, 2019

This is the culmination of a miniseries of episodes about better podcast metrics. I’ve already told you to avoid obsessing over downloads and why relying too much on social media metrics that are less-than-perfect is bad. But I also told you why you should care about (and pay attention to) how far along people get...


Spying On Your Listeners Can Improve Your Podcast

Jul 17, 2019

All this week, I've been talking about metrics for podcasters. Sometimes we focus on the wrong things like obsessing over downloads or conflating social media metrics with podcast success

Today we’ll examine a very helpful statistic. And yes, it’s rather like spying on your listeners. But in a good way. 

As a...


Can Social Stats Track Your Podcast’s Growth?

Jul 16, 2019

As podcasters, one of the things we have to realize (and if you don't know this already, you will soon have to realize) is that most of the popular social media platforms -- Facebook, Instagram, Twitter, Snapchat, Tic Tok -- treat podcasted content as a second-class citizen. 

Most of those services expressly forbid the...


Overcoming Download Depression Syndrome

Jul 15, 2019

This week on Podcast Pontifications, I'm tackling statistics that we podcasters use (or should be using) to find out how well our podcast is doing. Because statistics can (and should) help us make our podcasts better, right? 

Today, the focus just on downloads. For all practical purposes, downloads are the same...